Liverpool FC has once again demonstrated its solid financial standing, even as the club navigated one of its most emotional transitions in recent years. The departure of Jurgen Klopp and his backroom staff in the 2023-24 season was a major moment for the club, but the way Liverpool handled it speaks volumes about their stability and values.
After nearly nine remarkable years at Anfield, Klopp’s legacy was firmly established — but his departure still left a significant gap. What stands out even more, however, is how Liverpool treated this transition.
Despite Klopp and his staff having two years remaining on their contracts, the club chose to honor those commitments fully. The combined payouts for Klopp and his trusted backroom team amounted to an impressive £9.6 million. This included key figures like Pep Lijnders, Peter Krawietz, Vitor Matos, and others who played vital roles in Liverpool’s success during Klopp’s tenure.
By choosing to honor these contracts in full, Liverpool demonstrated a level of respect and gratitude rarely seen in the high-stakes world of professional football. It was a clear acknowledgment of the contributions made by Klopp and his staff, who helped shape one of the most successful eras in the club’s history.
Liverpool’s commitment to honoring these contracts becomes even more impressive when viewed against the backdrop of their financial performance in the 2023-24 season. The club reported a record pre-tax loss of £57 million, largely driven by the absence of Champions League football and rising operational costs. Yet, their overall revenue increased by £20 million, reaching a record £614 million.
The club’s ability to maintain strong commercial performance played a key role in this balance. Partnerships with major brands like Google Pixel, Peloton, and UPS helped commercial revenue climb by £36 million to £308 million. At the same time, Liverpool’s wage bill rose from £373 million to £386 million, and administrative costs also increased.
Despite these rising expenses, the club managed to reduce bank debt by £10 million, bringing it down to £116 million. This careful management of finances ensures that Liverpool remains on solid ground even during periods of transition and investment.
